Mention lets you find Facebook interactions as they're happening. The easiest way to do it is to join the conversation. Find brand ambassadors that can actually bring you ROI. Discover Facebook influencers in your mentions through social listening. With the help of social media monitoring, you can learn from their mistakes and see what works best on Facebook. Identify customers unhappy with their product and offer yours instead. Reach more people with easy-to-do promotions and boosted posts.

Besides, you can analyze people who mention them by checking out Mention Statistics. Track their Facebook marketing campaigns to uncover their social media strategy.

Keep an eye on your competitors with the help of social listening tools. Pin down your rivals' strengths and weaknesses by monitoring their brand and measuring your performance against them.

Track your competitors' Facebook strategy. Keep an eye on your brand health by tracking the sentiment behind your Facebook tags and mentions, learn more about people mentioning your brand, and monitor your social media performance - all of this with one monitoring platform. Use media monitoring insights to guide your social media marketing strategy, product development, and customer support.

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